Got blog, need photo. Finding great, pretty, interesting photos that are also free can be a hassle when you need photos or images for your ecommerce blog. We’ve compiled 11 of our favorites to take some of the searching off your shoulders. (Caveat: Remember to pay attention to whether the specific site or photo requires attribution when posting, though.)
Building your clientele base is an important part if making sure your business will grow. Repeat customers are important and you should continue to maintain good relationships with your existing customers. But, it is also necessary to gain new clientele. There are some quick and easy ways you can ensure that you are reaching more customers.
The more honest and personal you are the more that customers will be attracted to working with you or choosing your services. For example, your “About” page will often give your clientele an insight to the type of company you are and the ways in which you are dedicated to your customers.
The easier it is for your clients to navigate your website the more likely you are to gain new customers. When your clients arrive at your website, they are more likely to engage with your product if they are not overwhelmed by an excess of images, videos, popups, and et cetera.
Don’t be pushy
It’s natural to be confident in your company and your product. But if you come on too strong you may scare away new customers. It’s important to remember that soft sells can often draw in new clientele. Trust that your product is awesome and that fact will help sales!
Testimonials and social proof are important aspects of letting new customers understand why your current customers are so pleased with your services/products. Your existing customers will often help you attract new customers.
The more your name pops up in people’s Twitter, Facebook, and Pinterest feeds the more likely your company is at gaining new clients. Get your name out there so new customers will be able to find you.
Explainer videos are a must for any website, especially if your company is new, or if you have a product or service that isn’t easily understood. If you don’t know where to start or just need some inspiration to kick around new ideas, we’ve compiled five of our favorite explainer videos to get your creative juices flowing.
A great example of an animated explainer video – it’s fast paced, energetic and gets the point across.
Dollar Shave Club
This funny, quirky video went viral, netting more than 19 million views.
Another fun, creative video about an otherwise boring topic.
Simple, to-the-point: a good reminder that you don’t need to be quirky or go viral to have an awesome video.
I love that Pinterest tells you at the beginning of the video how long it will take me to watch it.
We may be a little biased (ok, we’re a lot biased) but we love this video’s snappy voiceover and quick graphics.
What do you think about these videos? Got any stellar ones we missed or want to share yours? Let us know in the comments below.
If you have an ecommerce site and you don’t have a mobile shopping app, you are missing out on a huge chunk of potential sales. Shopping apps are the fastest-growing thing in mobile, with shopping sessions on mobile apps up 77% from 2014, according to a recent article from Forbes.
We’ve gathered some examples of mobile shopping apps that do it right in terms of easy navigation, smart design and social interaction.
TopHatter is a live auction shopping app. Users can bid or post items for sale ranging from jewelry to technology. The site’s design is fun, intuitive and picture-heavy.
ModCloth’s mobile shopping app is just as quirky and fun as its online shopping site. Users can quickly scroll through new fashions or find choices unique for them through the “Fit for Me” option, which allows users to enter their measurements to find that perfect LBD.
ModCloth nails it with social interaction with its Style Gallery where users can post pics of themselves posing in their latest ModCloth fashion finds.
Polyvore is an app designed to be like a personal shopper. Based on your taste in fashion and design, Polyvore will recommend looks in homewares and fashion from top designers and brands with beautiful photos.
Unlike some online retailers where the shopping app lets you down, Etsy’s mobile app is just as cool and entertaining as the online version. With intuitive design and great graphics, you’ll be able to hunt down that Serbian-made, crocheted dog carrier you’ve been looking for in just minutes.
Just like blog posts, podcasts are great for getting tips, tricks and advice from industry experts. These 6 podcasts are great for listening to while you’re traveling, running errands or just can’t bear to sit in front of a computer screen any longer.
Have a listen: Paid Traffic in 2015 – Facebook, Pinterest, Google & More
Have a listen: Why Your Business Must Focus on Google Local Listings
Have a listen: Tips for Staying Consistent with Your Editorial Calendar
Have a listen: How to Build an Empire and Do More of the Work You Love
If you’re looking for the best ecommerce sites, whether it’s by conversions, visitor rating or design, we’ve got five stellar resources of lists of the very best sites to get your creative juices flowing.
Baymard Institute: Top 100 E-Commerce Checkouts
Referral Candy: 24 of the Best Ecommerce Website Designs to Inspire You
Remember that one of the best things you can do for your site is add a 4x Buyer Protection Seal. How Trust Seals Turn Website Visitors Into Buying Customers.